ISSN 0798 1015

Vol. 41 (Issue 36) Year 2020. Art. 8

Received: 15/05/2020 • Approved: 28/08/2020 • Published 24/09/2020

Metodologías de diseño centrado en las personas: Experiencia vereda La Yunga y Río Hondo, Popayán, Colombia

People centered design methodologies applied to problems in rural communities: experience in La Yunga and Río Hondo, Popayán (Colombia)

DELGADO Eraso, Dayse Alexandra 1
CONCHA Lozada, Clara Milena 2
GARCÍA Guiliany, Jesús Enrique 3
GONZÁLEZ Trochez, Gisell Karine 4

Resumen
Se plantea una reflexión sobre el uso de la metodología de diseño centrado en las personas para proponer un modelo de innovación social que permita resolver problemáticas en torno al aprovechamiento de residuos sólidos en una comunidad rural. Se realizaron diferentes actividades del diseño centrado en las personas, que fueron complementadas con DOFA y CANVAS social. Las metodologías utilizadas permitieron una alta participación y empoderamiento de la comunidad, logrando pilotear el modelo propuesto orientado al turismo de conciencia ambiental.
Palabras clave: diseño centrado en las personas, desarrollo rural, emprendimiento social, canvas social.

Abstract
A reflection on the design methodology focused on people, applied to solve problems around the use of solid waste in the community of La Yunga and Rio Hondo, Popayán, Colombia is proposed. The objective was to design and validate activities proposed around the problem identified by the community. Methodologically, activities were carried out influenced by the general concepts of people-centered design, complemented by DOFA and social CANVAS. The methodology allowed the construction of a social business model oriented to environmental awareness tourism, as well as piloting both the built model and prioritized solutions.
key words: participatory development, project design, waste treatment, rural communities.